by Jennifer Capezzuto Stott | Jan 17, 2019 | Business Tips
Many people in their retirement years have regrets about not saving more during their earning years, but you don’t have to be one of them. All you need to do is be realistic and proactive about saving. It’s all about paying your future self. ...
by Jennifer Capezzuto Stott | Jan 3, 2019 | Business Tips, Customer Service Tips
Reputation management is a relatively new area within marketing. In a way, it’s similar to digital public relations; it’s the management of a company’s reputation online. There’s also a customer service component to reputation management....
by Jennifer Capezzuto Stott | Dec 20, 2018 | Business Tips, Decision-Making Tips, Profitability Tips
2019 is right around the corner, which makes today the perfect time to think about your business goals and where you want to be one year from now. As year-end wraps up, you’ll soon know your financial numbers for 2018. You’ll then be able to evaluate how...
by Jennifer Capezzuto Stott | Dec 6, 2018 | Management Tips, Profitability Tips
Do you know if your marketing efforts are paying off? More importantly, do you know which marketing campaigns and channels are profitable and which are losing money? Marketing is one of the toughest areas to calculate return on investment, and one of the reasons is...
by Jennifer Capezzuto Stott | Nov 21, 2018 | Business Tips, Customer Service Tips
With holidays approaching, this is the perfect time of year to take a moment and reflect on all of the things we are grateful for. Being grateful may sound a bit trite, but it’s also the number one, hands down, fastest way to bring more positivity and less...